The focus of this project is to apply consumer behavior concepts to a marketing strategy that will increase customers in your organization. You can either create a fictitious company or use a company with a product that you are familiar with. The first part of this project is to create a marketing message to attract and sustain consumers in your organization, the second part of the project is to create a specific message that can be delivered on social media using an opinion leader.
For this week’s assignment, create a specific message that can be delivered on social media using an opinion leader.
Write a five-page paper and a PowerPoint presentation, 5slides