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Description of the Sales Promotion Plan of DMC. Purpose and target segment are in the word files. I also attach the DMC case file and the data of DMC company.

Plan Description

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  • Be thorough in explaining the plan.
    • What are the steps involved? This is the core of the plan.
    • Describe what must be done in order to accomplish the intended purpose of the plan.
    • Provide mock-ups of coupons or any collateral materials that you may need to implement the plan

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