1. “The digital creative economy depends on the belief that social media work is easy and potentially profitable” (Duffy and Wissinger, 2017). Evaluate this statement with reference to celebrity and influencers within the realities of the Australian digital media economy.
2.Facebook argues regulation of digital platforms in Australia would result in restricted access to online services. Why should such regulatory bodies as the ACCC and ACMA have authority over the Australian operations of international companies like Facebook, Google, Amazon and Netflix?
3.“Social media activism and innovation can be a double-edged sword, as Indigenous activists are exposed to racist discourse and traumatic content online and often experience direct threats of violence” (Carlson, Jones, Harris, 2017). Discuss this statement with reference to media activism and the role of Australian regulatory bodies.
4.Australian laws and regulations that promote and support the production and distribution of Australian media content are archaic and ineffectual within a global media landscape. Discuss.
5.Regulation vs self-regulation. What are the advantages and disadvantages of both systems for the protection of rights and privacy of Australian media users in a diverse and fragmented media landscape?
6.Within a year of passage of the Federal Government’s media reform laws Channel Nine successfully launched a takeover bid for Fairfax Media, intensifying the concentration of media ownership in Australia even further. What are the arguments for further media reform to ensure greater diversity and plurality of voices in the Australian media landscape?
You are expected to research and write a persuasive argument that directly answers the essay question in 2000 words. You are expected to use the selected essay question as the title of your research essay. The essay introduction is expected to explain the main contention of the essay, and outline the development of the argument. The body of the essay is expected to develop a logical sequence of key claims that discuss relevant ideas and examples found in the unit of study readings, with a minimum of 3 and maximum of 6 references to academic sources plus additional media-based examples found through self-directed research. Better scoring essays will adopt an open-minded approach and will critically question ideas, evidence and implicit assumptions. You are also encouraged to propose alternative solutions to the issues you have identified.
The conclusion is expected to point to the significance of your argument. Your essay answer is expected to use analytical writing, and accurate and complete APA 6th edition style in-text references and reference list.
Alignment with learning outcomes
Students will be able to demonstrate disciplinary literacy in media political economy.
Students are expected to research and analyse policy and regulatory practices in at least one Australian media sector.
Students will be able to communicate learning outcomes in diverse formats including discussion and debate in lectures and tutorials, conceptual media production, and academic writing.